ABBOTT ‘Life to the Fullest’ NYC

The PI Film Network team are fresh from a demanding but hugely enjoyable shoot across three continents, involving four different languages for four major International Markets.

Abbott Healthcare asks a million members of the public to define their meaning of what it is to live a full life, in their latest campaign to spread the word about considered healthcare across today’s busy international societies.

In this first of four TVC commercials the good folks of the Big Apple share their thoughts and opinions.

Recent Generator signing Tim Mogridge donned his jet setting trousers and fielded the gruelling schedule with aplomb, using a paired down crew as he filmed on the streets.